The European Tour – Ryder Cup 2018
In January 2015 we were contacted by the European Tour regarding business French tuition for approximately 20 employees in preparation for the prestigious Ryder Cup, due to take place at le Golf National de Paris in September 2018.
The list of prospective delegates comprised people from various functions including the:
- Media Communications Director
- Ryder Cup Match Director
- Marketing Manager
- Assistant Championship Director
- Guest Services and Hospitality Director
- Client Relations Director
- Finance Director
- Retail and Licensing Manager
- Digital Media Manager
- Strategy and Digital Director
Two of our directors visited the client's office to give a detailed presentation of what MLC could offer and at the same time ask questions and conduct an initial assessment of European Tour's needs.
A member of the MLC French teaching team attended European Tour's HQ in Virginia Water to carry out 60-minute assessments of all the employees who would benefit from French language training. The assessment sessions were used to ascertain the current level of each individual in terms of their speaking, listening, reading and writing skills.
We talked with all the delegates individually, questioning them about their role in the company and what tasks they would be asked to perform in the French language in the run-up to the Ryder Cup itself in Paris 2018. The assessment sessions also gave delegates the opportunity to say what they were hoping to achieve from their proposed course, and to set goals.
Face-to-face feedback and written report
A written report highlighting each employee's linguistic skills and appropriate course of study was provided with a course recommendation for each individual. This detailed the recommended number of tuition hours that would be needed to fulfil their stated language-learning objectives.
Several types of courses were booked to suit different individuals' needs. Arrangements were made for an average of 12 individual lessons and one tutorial (two-to-one) lesson twice a week. The course objectives set out clear deliverables.